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The on-Device context platform

A privacy-first data infrastructure layer that transforms raw device signals into decision-ready intelligence. Built for scale, designed for builders.

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The layer that unlocks real-world intelligence

ContextSDK is building the essential data infrastructure layer that collects, normalizes and makes on-device contextual signals available for the entire ecosystem.

Foundational Layer
On-device Signals

Smartphones continuously generate raw signals like motion, orientation and device state. While widely available, this data is fragmented, noisy and difficult to use directly.

Data Infrastructure Layer
Context Signals

ContextSDK transforms raw sensor data into clean, consistent contextual signals. We handle normalization, modeling and real-time processing across devices and environments.

Application Layer
Endless Possibilities

Purpose-built products and systems use these signals to power smarter decisions. From timing to personalization, applications adapt to what users are doing in the moment.

which powers
In-app decisions

Trigger actions at the right moment based on user context.

Smarter notifications

Deliver messages when users are most receptive & attention is highest.

Signal enrichment

Enhance targeting and optimization without identity-based tracking.

Future applications

New products built on the same data layer.

 We handle the heavy lifting

ContextDecision doesn't change what you show - it changes when. That alone moves the needle.

Sensor abstraction

One unified interface across platforms, devices and OS versions.

Physics & motion modeling

Translating raw accelerometer and gyroscope data into meaningful context.

Cross-device normalization

Consistent signals across manufacturers and hardware differences.

On-device processing

Real-time decisions without identity tracking or external dependencies.

Privacy-first by design

No PII, no fingerprinting, no cross-app tracking.

Powered by the same
core layer / bright

Each product is an expression of our infrastructure - purpose-built solutions that activate on-device intelligence for specific business outcomes.

Context Decision

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Intelligent Timing

Trigger actions at the perfect moment by understanding user context in real-time.

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Optimize conversions
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Respect user attention
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Reduce friction

Context Push

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smart notifications

Deliver push notifications when users are most receptive.

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Reducing notification opt-outs
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Reducing notification fatigue attention
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Increase engagement

Adtech
Suite

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signal intelligence

Enrich your ad targeting with privacy-safe contextual signals.

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Build high-value audiences
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Without deprecated identifiers
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Reduce friction

See what’s possible with real-world context!

The infrastructure layer that powers the next decade of mobile intelligence. Explore, learn, and discover how context can unlock value for your app.