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Trigger actions when the moment is right.

ContextDecision uses real-world context to decide when to trigger in-app actions like paywalls, offers, notifications and ads.

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Event-based systems vs. context-aware decisions

Traditional systems react to events. ContextDecision evaluates real-world context before triggering an action.

Event-based trigger
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Fires the instant an event occurs
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Ignores the user's real-world context
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Interrupts at the worst possible moment
Context-aware decision
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Reads motion, attention & device state
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Waits for the optimal moment to act
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Triggers, delays, or suppresses intelligently
when contextdecision evaluates a moment, it can:
Trigger
Optimal moment detected
Delay
Better moment incoming
Show alternate
Different action fits better
Suppress
 Not worth interrupting

Unlock a new data layer

ContextSDK turns raw device signals into real-world context and lets ContextDecision decide the right moment to act.

Signals
Raw signals from the phone
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Gyroscope
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Accelerometer
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Screen state
Context
On-device AI interprets the moment
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Attention
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Stability
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Activity
Decisions
SDK triggers the right action
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Trigger
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Delay
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Suppress
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Alternate

Timing changes everything.

ContextDecision doesn't change what you show - it changes when. That alone moves the needle.

Paywalls

Show paywalls when users are relaxed, engaged, and stationary - not mid-stride or switching apps.

IAP Offers

Surface in-app purchase offers at the exact moment a user is most likely to convert - high attention, low friction.

Upsells

Trigger upgrade prompts when the user is in a receptive, engaged state - not while they're rushing or distracted.

Hybrid Monetization

Decide dynamically whether to show a paywall, an ad, or a hybrid offer - based on who the user is in this moment.

Real results.
Measurable lift.

See how real companies are using context to drive measurable results.

Wizz

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Wizz timed offers using real-world context. With just 20% of the prompts, they captured 80% of sales - boosting revenue and retention without hurting UX.

Blackbox

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Blackbox used ContextDecision to trigger upsells at peak engagement moments - growing revenue without disrupting the minimalist player experience.

Trusted across app categories

Retain full control

The ContextDecision Dashboard gives your team a clear, streamlined interface to build, manage and optimize context-powered engagement strategies - without relying on extra dev work or guesswork.

What you can do:

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Create and manage experiments in just a few clicks
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Monitor performance with analytics tied to real-world behavior
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Fine-tune engagement strategies based on context data
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Access tips, use cases, and guides via the built-in Knowledge Center
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Supported platforms and integrations

ContextSDK seamlessly supports or integrates with leading platforms like OneSignal, RevenueCat, Braze and customer.io ensuring compatibility across a wide range of ecosystems.

Not using a listed platform? No problem - ContextSDK works with any setup.

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3 small steps

Set up ContextDecision in a day with just a few lines of code and no new app permissions required.

Step 1

Calibrate

Switch on calibration and ship. We learn your app’s patterns and prepare a model tailored to your users.

Step 2

Launch

After ~1,000 positive events, deploy your model with one click and start optimizing conversion - no code changes.

Step 3

Learn

Your model keeps improving with every interaction - delivering ongoing gains while you stay in full control.

Privacy comes always first

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No PII, ever

Our unique approach, leveraging on-device processing, ensures privacy compliance without compromising performance. ContextDecision never stores or uses Personal Identifiable Information (PII), making it fully exempt from most privacy laws.

Enhanced security with on-premise data control

For large enterprises with highly sensitive data, we provide an on-premise solution. Your data remains securely within your existing infrastructure, giving you full control and peace of mind.

Make data-driven decisions to drive conversions

Tap into ContextDecision's potential to transform your app's performance and fuel remarkable growth.